Today we’re excited to launch a new podcast focused on helping you achieve success with your mobile initiatives faster. On the Mobile Leaders Podcast, we’ll gather different perspectives and experiences from industry analysts and veterans, plus mobile leaders from organizations both big and small.
In today’s episode, Xamarin’s Steve Hall and I discuss the latest mobility trends, their effects on the enterprise, and new usability experiences with Maribel Lopez, the founder of strategy and market research firm Lopez Research.
There are many things enterprises are thinking about right now when it comes to mobile. Maribel talks about some of the things enterprises are doing today, including embracing consumer trends, connecting to different data sources, maximizing opportunity, and creating new and different user experiences for their employees, customers, and partners. She also discusses her thoughts on bots vs. apps&mdashor bots and apps, along with what she thinks the future holds.